Resulting from a unique knowledge that has been handed down from generation to generation since immemorial time the hats Legend of Panama keep on seducing. They embody easiness, naturalness and genuineness as the expression of elegance fairly combining singular discretion together with a subtle sophistication.
Because of the absolute trust which binds us to the best artisans, which legitimates our requirements regarding the quality of raw materials, which goes beyond the respect that we owe to this millennial traditional knowledge and which asserts our daily commitment, all the hats Legend of Panama are guaranteed for life so that our convictions will become yours.
Genuineness and excellence are the demands that we have always imposed upon ourselves to propose the world’s most exclusive Panama hats. All our hats are hand-woven by the best artisans of Montecristi and Cuenca regions in Ecuador making them a unique item that has become both a legendary and an iconic emblem of elegance and a reference in terms of classical as well as sophisticated style.
Inspired by the belief that, from conception to weaving, the traditional making of Panama hats is a heritage – added to the UNESCO Intangible Cultural Heritage Lists in 2012 – that must be cherished and protected. Legend of Panama has gotinvolved in the preservation of these age-old unique skills by drafting a charter with ethical and environmentally responsible conditions.
Our whole demand for excellence is embodied in each of our Panama hats through ethical, environmental, sustainable and responsible commitments on a daily basis. That is how we fight to preserve and protect with integrity and great respect this old-age know-how. We notably provide legitimate remunerations to the artisans recognizing thus the fair value of their work. We also guarantee the Ecuadorian origin, the handmade production according to traditional ancestral techniques and the incomparable quality of our hats.
As a result of a unique traditional knowledge which has defied time and fashions, your Panamahat, kept and preserved as it deserves, will become the companion of a lifetime, the distinctive feature of your own personalityand a legacy that will prove your good manners. This is the reason why it is essential to develop good habits in order to preserve your Panama Hat and extend its life, its stature and its elegance asserting thus its timelessness.
Adjusting my hat
Ensuring good habits
Giving it a bit of care
